Technology and content are empowering products and ideas that were previously impossible. In fact, content structure and semantics are the building blocks that enable downstream capabilities, such as search engine and database discoverability, consumption through voice interfaces, and new monetization
Publishers are aware of the need to diversify revenues, and increasingly, commerce is the key strategy–with 31% stating it will be an important focus in 2019. There’s a good reason that’s the case. Monetizing embedded links that direct readers to
NEW YORK – Digital executives, thought leaders and creators from across the magazine media industry gathered in the Yale Club Ballroom in Midtown on Thursday to celebrate this past year’s greatest achievements in online media at the Folio: Digital Awards.
Customer identity and data privacy are at the core of every marketing strategy, driving everything brands are doing with marketing data — from social media marketing to in-store email collection. The 360-degree customer experience demands more sophisticated data management and
Bing has often been an overlooked publisher in the search world, left in the shadows of its older rival, Google Ads, and simply not given the credit it’s due. However, marketers shouldn’t overlook the dark horse that is Bing Ads.
Completing a two-year-long divestment process, Rogers Media, once far and away Canada’s largest magazine publisher, will soon pull out of the print media business entirely. The company has reached an agreement to sell all five of its remaining magazines—including 114-year-old
EnsembleIQ promoted Joel Hughes to the role of chief operating officer at from his position as chief digital officer, filling in a position that was vacated last November by former COO and CFO, Richard Rivera, who left to take over
Ad blockers have grown into a massive problem for online publishers. Some analysts estimate that by 2020, publishers will lose nearly $75 billion annually to ad blockers. This movement is fueled by users’ exasperation with intrusive ad experiences and growing
After enjoying three significant increases to its rate base since its Fall 2016 debut, the Joanna and Chip Gaines-branded Magnolia Journal has essentially completed the transition from hot new launch to established lifestyle magazine, with Meredith Corp. now producing some 1.2
BROOKLYN—From a new category honoring podcasting and an additional one honoring video, to the warehouse-themed Williamsburg venue that would host a concert by Haiti’s hottest DJ the following night, to the slew of first-time winners, the 54th annual National Magazine