Industry News

Lester is pleased to present important news aggregated  from multiple sources for the B2B Media, Trade Publishing and Fund Raising Industry. We hope users find this information useful and that it gives them a birds eye view of important developments in the industry.

Glenda Bailey Is One Grande ‘Dame’
I first met Glenda Bailey for lunch in 1999, three years after she transitioned from founding editor-in-chief of the British Marie Claire to editor-in-chief of the fledgling U.S. edition—after Bonnie Fuller had left that magazine ...Read more.
Hearst’s Michael Clinton to Retire After 21 Years
Longtime Hearst exec Michael Clinton is retiring after 21 years with the company and a total of 41 years in the magazine publishing industry. Clinton has served as the president of marketing and publishing director ...Read more.
How Google’s Cookie Restrictions Could Benefit Advertisers and Publishers
Google is always working to ensure as many consumer eyeballs as possible remain on its platforms. This truism holds the first obvious benefit for advertisers — a captive audience. And that audience is the major ...Read more.
Golf Digest Sold to Discovery, Inc.
Golf Digest was sold to Discovery, Inc. on Monday. According to a release posted on Golf Digest‘s website, this sale is a result of a nine-month long process that began when Condé Nast—owner of the magazine since ...Read more.
Press Release: Endeavor Business Media Names Chief Marketing Officer
NASHVILLE, TN, May 8th, 2019 – Endeavor Business Media has named June Griffin as Chief Marketing Officer. Griffin came over with the recent acquisition of the PennWell Media brands in February 2019 and had previously ...Read more.
Endeavor Business Media Taps PennWell’s June Griffin As CMO | People on the Move
June Griffin was appointed to the role of chief marketing officer of Endeavor Business Media, following Endeavor’s acquisition of several PennWell brands in February. Griffin came over with the acquisition and previously held a similar ...Read more.
Parse.ly Data Highlights Key Drivers of Reader Retention
A major priority for publishers is not just audience growth, but audience retention and ultimately conversions. But do we really know what the driving factors are behind this level of reader loyalty? Recent analysis by ...Read more.
Rolling Stone’s Publisher and CRO Exits After 12 Months in the Role
Publisher and chief revenue officer Andrew Budkofsky is out at Rolling Stone after just one year in the role, parent company Penske Media Corp. (PMC) has confirmed. “Rolling Stone and Andrew have agreed upon a mutual ...Read more.
Why Your Ad Campaigns Aren’t Working & How to Fix Them (Part 2): Effective Ad Design
Is your website underperforming for your advertisers? Are they pulling dollars from you to run more with your competitors or to spend on inbound marketing and programmatic ads? In my previous article, we talked about ...Read more.