Why Lester

While there are several reasons that distinguish and make Lester a preferred partner for our customers we are pleased to highlight major areas that stand out.


1. Proven Successful Track Record

Since inception Lester has delivered on its commitments to its consumers and business clients irrespective of challenges faced in process. Complements from thousands of consumers on social media and a roster of well known business clients stand testimony to our proven successful track record.


2. De-Risked Solutions for Customers

We understand the importance of de-risking the buy decision for our customers. Our consumer solutions come with a 30 day money back guarantee that ensures that if they are unhappy they can get a full refund no questions asked. For business clients we offer models that work on pay for performance with some commitments for a win-win approach.


3. Value for Money

The only way customers stay or return is they have received true value for their money's worth. This core belief in Lester ensures that we never take short term opportunistic approaches. Our commercial offers are with a clear goal that they will bring immediate as well as long term value to customers.


4. Global Service Delivery

Lester has on-shore (in Connecticut USA) and off-shore (Mumbai India) delivery centers. In addition our delivery platform includes a scalable work from home capability which is currently effectively used by our US operations. We have successfully leveraged various technologies open source, proprietary and internally custom developed to ensure consistent quality and service delivery for customers.


5. Expertise in Digital Marketing

Lester has consistently delivered high returns from marketing advertising spends with respect to customer acquisition, engagement and retention. We use proprietary tools that merge our digital skills (search, social, display, ad-tech, mar-tech, analytics) and traditional marketing skills (direct mail, email, telemarketing) to translate this expertise into concrete measurable results.

Company Values

Lester has always been values-driven. These values continue to direct our growth and business. The five core values underpinning the way we do business are:



We must conduct our business fairly, with honesty and transparency. Everything we do must stand the test of scrutiny.



We must constantly strive to achieve the highest possible standards in our day-to-day work and in the quality of the products, solutions and services we provide.



We must work cohesively with our colleagues, with our customers and partners around the world, building strong relationships based on tolerance, understanding and mutual cooperation.



We must be caring, show respect, compassion and humanity for our colleagues and customers globally, and always work for the benefit of the communities we serve.



We must continue to be responsible, sensitive to communities and environments in which we work, always ensuring that what comes from the people goes back to the people many times over.