lester

Lester Inc

Value through Technology and Service Innovation

Menu

  • Solutions
    • Monitor Discover Grow
    • Fund Raising
    • Technical Support
  • Industries Served
    • B2B Media & Publishing
    • Education & Not-Profit Sector
    • Consumer Tech Support
  • Why Us
    • Clients & Testimonials
    • Industry News
  • About Us
    • Our Company
    • Associations
  • Events
  • Contact Us
    • Locations
    • Careers

Author: Lester Admin

Home > Articles by: Lester Admin

3 Publishers Share a Page From Their Experiential Marketing Playbooks

3 Publishers Share a Page From Their Experiential Marketing Playbooks

Home of the original Shake Shack and lined by food carts and the sprawling Eataly marketplace, it’s not difficult to find a good meal in Manhattan’s Madison Square Park. Nor is it easy to stand out. Taste of Home found

Lester Admin 2019-08-132024-04-23 Rss Read more

How the Right Data Technology Can Fuel Your Organic Sales Growth

We’re all on a quest for organic sales growth. We all want to find ways to increase our conversion rate, improve our customer lifetime value, expand into adjacent markets, and launch new products successfully. The problem is there are more

Lester Admin 2019-08-122024-04-23 Rss Read more

Are Your Readers Listening to You?

Audio content consumption is on the rise. Approximately 90 million Americans listened to a podcast last month, and the average time spent listening to content overall has risen to 17 hours per week. Are your readers listening to your digital

Lester Admin 2019-08-092024-04-23 Rss Read more

Fashionista EIC Tapped as Nylon’s New Editorial Director | People on the Move

Fashionista EIC Tapped as Nylon’s New Editorial Director | People on the Move

Bustle Digital Group named Fashionista’s editor-in-chief Alyssa Vingan Klein as the new editorial director of Nylon.  This hire follows last week’s announcement by Nylon editor-in-chief Gabrielle Korn that she was departing the digital magazine after four years.  Starting September 9,

Lester Admin 2019-08-082024-04-23 Rss Read more

NAPCO Media Acquired by Printing Industry Trade Association

NAPCO Media Acquired by Printing Industry Trade Association

The Specialty Graphic Imaging Association (SGIA), a printing industry trade group, announced this week that it has acquired NAPCO Media—the Philadelphia-based B2B publisher of Book Business, Printing Impressions and Publishing Executive, among a handful of other titles—for an undisclosed sum.

Lester Admin 2019-08-082024-04-23 Rss Read more

4 Ways to Restore Value in Publisher-Advertiser Relationships

The symbiotic relationship between advertisers and publishers dates back hundreds of years to the rise of print mass media, when branded advertisements emerged as a means of funding the handbills and newspapers that educated the general public, both in the

Lester Admin 2019-08-082024-04-23 Rss Read more

How Domino’s Used AI to Better Understand Consumer Preferences

What does the company have to gain from rewards members uploading photos of pizza to its app? A lot, thanks to artificial intelligence. Analysis of the visual data gathered from the flood of pizza pics lends valuable insight into customers’

Lester Admin 2019-08-082024-04-23 Rss Read more

Identifying and Engaging Your Most Valuable Audience Segments

Your audience is made up of a series of segments of audiences, all in a different place in their journey with your brand. From one-time visitors to the most loyal readers, each segment requires a different strategy for engagement and

Lester Admin 2019-08-072024-04-23 Rss Read more

Trade Association SGIA Acquires NAPCO Media

The Specialty Graphics Imaging Association (SGIA), a non-profit trade group for digital and screen printing professionals, announced today that it has acquired NAPCO Media, Publishing Executive’s parent company and the publisher of multiple brands serving the printing, promotional products, retail,

Lester Admin 2019-08-062024-04-23 Rss Read more

Microsoft to Shutter MSDN Magazine After November Issue

Microsoft to Shutter MSDN Magazine After November Issue

Microsoft is pulling the plug on its developer-focused MSDN Magazine, the software giant has revealed, ending the monthly title’s run—both in print and online—after nearly two decades. The November issue of MSDN will be its last, according to a brief announcement

Lester Admin 2019-08-062024-04-23 Rss Read more
  • « Previous
  • Next »

Archives

  • June 2025
  • May 2025
  • April 2025
  • January 2025
  • November 2024
  • October 2024
  • September 2024
  • October 2019
  • September 2019
  • August 2019
  • July 2019
  • June 2019
  • May 2019
  • April 2019
  • March 2019
  • February 2019
  • May 2017

Meta

  • Log in

Solutions

  • Monitor Discover Grow
  • Fund Raising
  • Technical Support

Industries Served

  • B2B Media & Publishing Industry
  • Education & Not-Profit Sector
  • Consumer Tech Support

About Us

  • Our Company
  • Clients & Testimonials
  • Associations
  • Careers

Address

United States
388 E Main St, #23L Branford,
Connecticut 06405
Telephone: +1-203-488-5265
Fax: 1-203-483-0408

India
C-64, TTC Industrial Area,
Navi Mumbai-400705
Telephone: +91-22-6831-9000
Fax: +91-22-2767-0161
Email: information@lesterinc.com
Copyright © 2025 Lester Inc.
DMCA.com Protection Status
  • Solutions
    • Monitor Discover Grow
    • Fund Raising
    • Technical Support
  • Industries Served
    • B2B Media & Publishing
    • Education & Not-Profit Sector
    • Consumer Tech Support
  • Why Us
    • Clients & Testimonials
    • Industry News
  • About Us
    • Our Company
    • Associations
  • Events
  • Contact Us
    • Locations
    • Careers